India Hot topics we are Developing
- Economic Policies and Budget 2024: The recent budget has garnered significant attention, particularly due to its impact on direct taxes, housing, and renewable energy initiatives like rooftop solar panels​
- Technology and Digital Payments: There’s a growing interest in digital financial solutions, reflecting the government’s push towards a cashless economy and the widespread adoption of UPI (Unified Payments Interface)​
- Healthcare and Wellness: The middle class is increasingly focused on health, wellness, and preventive care, driven by rising healthcare costs and greater health awareness​
- Travel and Leisure: Post-pandemic, there’s a notable resurgence in domestic and international travel among this demographic, with a focus on experiential travel and wellness retreats​
- Real Estate and Urban Living: Urban middle-class families are keen on real estate investments, particularly in rapidly developing urban areas with good infrastructure and connectivity​